Why aren’t restaurateurs on Linkedin when they should be?

Most of the restaurateurs predominantly focus on Instagram, Facebook and Twitter, while completely ignoring another powerful medium – LinkedIn.  I have been personally messaging owners to get more active on LinkedIn and you may wonder why. How does it help? Are you thinking “My customers are not in LinkedIn?”.  Think again.  As of 2019, they […]

The Boomerang Effect

What a time the human race is going through. Nobody would have ever thought the world will nearly come to a standstill. Expectedly, there are two contrasting perspectives, pro lockdown, screw the economy, and save lives or get busy living, let us see what happens. Time will tell if the former approach is right or […]

Restaurant Profit margins, the hard truths with inventory

The hard part of writing is writing. You have the topic and points in your mind, mull it over a few times, sleep on it a few more days, and yet hardly a word is written down. Well, blame it on indolence. And then one fine moment, your brain berates you for the laziness and […]