How To Start a Franchise Food Business In India

You may be wondering what a franchise is – a word we hear quite often in the food business world. Franchises are businesses that allow franchisees to operate using franchisors’ names and models. In a franchise business, you practically own the company, but you have to follow a set of rules and regulations presented by […]

Why aren’t restaurateurs on Linkedin when they should be?

Most of the restaurateurs predominantly focus on Instagram, Facebook and Twitter, while completely ignoring another powerful medium – LinkedIn.  I have been personally messaging owners to get more active on LinkedIn and you may wonder why. How does it help? Are you thinking “My customers are not in LinkedIn?”.  Think again.  As of 2019, they […]

Taming the rhino with cost-cutting measures

Red Rhino is a very fine microbrewery, situated in Whitefield-Hostoke Road, Bangalore. The first thing that will strike you about this place is the location, if Whitefield is outskirts, this location is further apart. As you step inside, you see opulence and grandeur, a breathtaking view of surrounding greenery from the ample open space decks. […]

The power of follow-ups in sales!

In my previous blog, I covered the aspect of rejection in sales. In this monologue, let us dive into another important aspect — following up. This is one of my favourite topics, having started as a completely inexperienced person in sales 4 years ago, a noob as they call. In a way, this topic goes […]

Rejection isn’t bad — embrace it

Both aspiring and experienced salespeople often research and read a lot of materials on sales. Thankfully there are lots of insightful articles/blogs covering aspects including, “what makes one a great salesperson, how to handle objections, prospecting, cold calling, email tips, follow-ups, negotiations, selling value over features, etc”. I come across many posts on sales in […]